Tuesday 25 June 2013

Magazine Influences

A magazine that we studied was Dolly. In this issue it had Lea-Michelle, who is a well known actress to most teen/ pre-teen girls, and this was an issue just talking about make-up and how to get guys. Also it gives advice on how to boost your confidence and getting your "dream job".

Most teenaged girls like to buy popular magazines like Dolly, Girlfriend and Creme. These all have similar topics as they all talk about make-up, fashion and boys. All of these things most girls are interested in, but then the magazines also have skinny models for most clothing they advertise. Some girls that are reading these magazines would possibly think "I would like to be like that," so they would start to watch what they would eat and try to look more like the girls they saw in the magazine.

If the people were at a young age and buying these magazines, I think it is bad because it has all these make-up advertisements and it would influence them to start using these products. They may believe that using these products would help their skin improve. For example, if I came home from school, opened up a magazine and saw a product advertising a new type of mascara with a beautiful model, I might start to wonder if I needed to buy this product for my own eyelashes. I might not have even been thinking about how my eyelashes look, but now they're in my mind. This advertisement may make me believe I would need this mascara myself, and then I would be more likely to buy the product.

Also, as we may know, the people buying these magazines are getting younger and younger. Pre-teen girls see these actresses and models, try to dress like them, so younger girls are starting to look older than they actually are. Their clothing style has changed so much because what 10 to 12 year olds are wearing these days is so different to what I wore when I was that age. It seems like there has been a shift and girls are becoming concerned about their appearance at a younger age than before. Also because in these magazines, the models are very skinny, this could effect teenaged girls and make them want to have that body type so they can get compliments and good feedback on their figures. These magazines teach us that being skinny is the ideal body type. They might start to try and lose weight not because they need to for health reasons, but because they think they should look more like the magazine models, and this could lower their self-esteem.
In this cover it show the most unnessary thing that most teen girls may believe in  like "Love at first sight." This shows that many teenage girls may just grab the magazine on what it says that would make them believe that some advice that the magazine is giving may be helpful to use at some point.

Also magazines are always presented in bright girly colours (for example, this cover uses bright pink and purple with a white background) to help attract more of its target audience to buy that particular magazine.This would help the magazine publishers because girls always look at the colour of the magazine and go for the one that looks the most appealing to them. As for within the magazine, they have articles about tips you could use to make your skin look "better." These have an influence on teenaged girls because they have all this advice on how you may look better, in order to feel better about yourself, so long as you follow the steps given. They also have, and write articles on products which promise to benefit your skin and make it look "perfect," but in reality it may actually make little to no difference to the skin at all. So in a way that is also false advertising, about the product that they were 100% sure it would benefit you in some way. These advertisements also emotionally appeal to teenaged girls, because they usually have professional models who are thin and pretty, wearing fashionable clothing, and perhaps with a handsome boy somewhere in the picture. This is promising a lot for a ten dollar tube of moisturiser - no wonder people want to buy it! Magazines talk us into buying overpriced, tiny tubes of product this way.

    
All images from Google.

No comments:

Post a Comment